Apple TV+'s miniseries "The New Look" takes a deep dive into the fascinating world of fashion. In other words, revisiting the rivalries, secrets and challenges faced by some of the designers…
In the quest to win over customers, brand authenticity stands out as a crucial differentiator. By transmitting genuine values, the brand attracts loyal customers. Furthermore, transparency in…
With a strategic and proactive approach to digital branding, companies can overcome these challenges and achieve desired success.
When conducting the rebranding of a global company, success lies in a careful and structured approach to the process. Therefore, dividing it into three macro steps facilitates effective implementation.
In today's highly competitive business world, understanding the value of a brand is essential to success. After all, a brand is not just a logo or a name; It is…
The business world is constantly evolving, and a strategy that has gained prominence in recent years is the creation of its own brands. So, you may have already noticed…
If you think brands are a recent invention, then this article is worth reading. Fragments of Greek and Roman tiles and bricks thousands of years old marked…
In retail trade, the search for opportunities to boost sales, especially during seasonal dates, is constant. Whether through your own strategies or actions related to external factors,…
SEO is essential for the visibility of a law firm's website. With the great competition in the legal market, it is essential that the company’s website appears in…
Having your own business is already a viable and profitable career option for many professionals. However, the culture of entrepreneurship still faces several obstacles, and one of them…
We recently redesigned the brand of 99influence, a company that makes it easy to hire Digital Influencers. Today, it has more than 27,000 influencers across Brazil. With a wallet…
